From July 9 to 12, 2026
Crans-Montana will transform into a dream playground for families for four days, between 10 and 13 July 2025. The Am Stram Gram festival, an open-air event especially for children, will take over the Ycoor gardens and transform them into a truly enchanted world.
Shows, workshops, laughter, discoveries... every corner will hold another surprise. And everything is completely free.
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For its 8th edition, Am Stram Gram has been revamped with energy and imagination!
After exploring the world of sport in 2025, pirates in 2024 and the medieval world in 2023, Am Stram Gram continues its journey into the realm of the imagination, transporting families to the heart of the Far West this year.
New this year:
"We want every child to feel free to explore, imagine, create and have fun. This festival is their world, and it’s tailored to them" say Oriane Willi, event manager at Crans-Montana Tourism & Congress
Am Stram Gram offered an immersive experience across seven themed worlds, each designed to stimulate creativity, movement, and the senses. From workshops, free play areas to supervised activities, each space is an invitation to explore.
Am Stram Gram also has an open-air main stage where live shows, music, dance, circus, theatre, clowning and interactive performances come together.
Every day, the audience can see original creations by some fifteen Swiss and international companies, combining poetry, humour and artistic prowess.
At the heart of the festival, the catering area invites you to take a gourmet break and respect the planet at the same time. A varied selection of local and seasonal produce will delight foodies of all ages thanks to the presence of committed partners. Everything is designed for families to enjoy, and don't forget to stay hydrated with free Morand cordial stands.
With an eco-friendly approach, there will be:
Am Stram Gram is part of Crans-Montana's family strategy, which promotes a wide range of activities for all ages, all year round.
In summer, thanks to the My Explorer Card, many activities are free in the destination: mini golf, pedalos, swimming pool and much more.
"We want Crans-Montana to be all about unforgettable family holidays, and the Am Stram Gram Festival is at the heart of this vision. By combining free activities and high-quality events, we are creating a friendly and lively destination." Bruno Huggler, director of Crans-Montana Tourism & Congress
Since its creation, Am Stram Gram has championed a joyful, inclusive and committed vision of culture for children. The festival emphasises creativity from an early age, freedom to play, and direct encounters with the performing arts. The festival is accessible to all families and 100% free, and aims to be an open, welcoming space without any social barriers.
Environmental commitment is also at the heart of the event: use of sustainable materials, short supply chains, waste reduction, zero single-use plastic... Every gesture counts when it comes to combining pleasure and responsibility.
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